Saltline Charters
Booking the open water
(01) Overview
A boat charter operator was taking every booking over WhatsApp. We designed and shipped a booking app that lets skippers publish trips and guests reserve seats in under a minute.
- Discipline
- Design + MVP
- Platform
- Web app (PWA)
- Duration
- 7 weeks
(02) The challenge
Trips depend on weather, crew and boat availability, all of which change by the hour. The product had to absorb that uncertainty without making guests feel it.
(03) The approach
We spent a morning on the dock with skippers, mapping how a trip really comes together, then wireframed the three flows that mattered: publish, book and reschedule.
The MVP shipped as an installable web app on Firebase with real-time seat counts, weather-hold notifications and a skipper dashboard that works one-handed on a moving deck.
(04) The outcome
Bookings moved out of group chats and into one shared calendar, and the skippers now plan their week from the dashboard instead of a notebook.
